The ads were run throughout the city as outdoor flex, flex banners, newspaper ads and also ran in digital media like television channels, website ads, and social media. The audience was immediately responsive to the campaign. We were able to triple their customer engagement and a good amount of improvements were found regarding sales and lead generation. Multiple ads strengthened the emotional brand connection and buying decisions. As the campaign ran successfully, the Salman was eventually turned into a synonym for the tiles market. Salman group was very much happy with the results generated.